Lalu Sekejap Enterprise

Embracing Ethical Practices and Digital Transformation

Authors

  • Rohaziah Yahya Ibn Kathir Islamic Primary School
  • Suhaimi Mhd Sarif International Islamic University Malaysia
  • Yusof Ismail International Islamic University Malaysia

DOI:

https://doi.org/10.31436/ijcsm.v14i2.210

Abstract

Encik Ben and Encik Cha embarked on a humble venture called Lalu Sekejap Enterprise in 1990, offering general maintenance services. Despite lacking business experience, they registered their company and secured contracts with the local government. Their commitment to integrity and halal income was deeply rooted in their religious beliefs. Encik Ben, a dedicated employee with limited education, grew from a general worker to a supervisor, acquiring essential knowledge of the maintenance industry. Encik Cha, having witnessed corruption during his time in the treasury department, recognized Encik Ben's ethical approach and engaged in discussions outside of office hours. Together, they explored the possibility of starting their own business, driven by their shared vision of conducting business ethically. While Encik Ben and Encik Cha faced challenges due to their lack of business expertise, they persisted in their commitment to integrity. They overcame compliance issues and rebuilt their business, focusing on delivering high-quality services. Their dedication resonated with like-minded clients, and they established a reputation for honesty and trustworthiness. Years later, Encik Ben and Encik Cha attended a digital business training program that opened their eyes to the potential of digitalization in the maintenance industry. Recognizing the need to ensure the continuity and growth of their business, they started grooming their children and loyal employees to take over key responsibilities. With a strategic focus on digital transformation, Lalu Sekejap Enterprise integrated digital tools and platforms into their operations, enhancing efficiency and expanding their customer base. The business thrived, driven by a new generation of leaders who shared Encik Ben and Encik Cha's commitment to quality service and community well-being.

Keywords: Ethical practices, Digital transformation, Integrity, General maintenance, Small business

Author Biographies

Suhaimi Mhd Sarif, International Islamic University Malaysia

Suhaimi Mhd Sarif has been a Kulliyyah (Faculty) of Economics and Management Sciences Lecturer at International Islamic University Malaysia since 2000. He was promoted to Associate Professor in 2012 and to Professor in 2021. He obtained his BBA from IIUM, MBA in Management from Universiti Kebangsaan Malaysia (UKM) and Ph.D. in Commerce from Murdoch University, Australia. He teaches and researches strategy, Islamic management, knowledge management, social entrepreneurship, and business ethics. He is associated with the Islamic perspectives working committees with SIRIM, the national organisation for standards and quality in the Malaysian industry.

Yusof Ismail, International Islamic University Malaysia

Yusof Ismail has been a senior academic in the Faculty of Economics and Management Sciences at International Islamic University Malaysia since 1986. He earned his accountancy diploma from MARA Institute of Technology, the predecessor of current UiTM, before working with Bank Negara Malaysia, the Malaysian Central Bank. He pursued his BS in Finance and MBA in Management and Marketing from business schools in the USA, and embarked on research into strategy in the UK. He teaches and researches into strategy, Islamic management, human resource management, and business ethics.  He has been associated with the Islamic perspectives of standards in the technical committee and working committees of SIRIM, the national organisation for standards and quality in the Malaysian industry. Yusof was a member of the editorial board of the first issue of the precursor of the current International Journal of Economics and Management Sciences (IJEMA), Currently, Yusof is a committee member of PESUAM, the retirees’ association of IIUM staff.

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Published

2023-07-24

How to Cite

Yahya, R., Mhd Sarif, S., & Ismail, Y. (2023). Lalu Sekejap Enterprise: Embracing Ethical Practices and Digital Transformation. IIUM Journal of Case Studies in Management, 14(2), 30–36. https://doi.org/10.31436/ijcsm.v14i2.210

Issue

Vol. 14 No. 2 (2023): Madani Humane Management: The Intersection of Business Practices and Ethical Values

Section

Articles