SUIB, F. H.; MAULAN, S.; AHMAD SUKI, A. . In-Store Customer Experience (ISCX) Towards COVID-19 Preventive Measures of Malaysian Retailers: A Qualitative Study. International Journal of Economics, Management and Accounting, [S. l.], v. 33, n. 2, p. 307–324, 2025. DOI: 10.31436/ijema.v33i2.1204. Disponível em: https://journals.iium.edu.my/enmjournal/index.php/enmj/article/view/1204. Acesso em: 2 apr. 2026.